Martin Engebretsen

Professor Department of Nordic and Media Studies

Email: martin.engebretsen@uia.no
Phone: +47 38 14 20 85
Mobile phone: +47 92 24 64 01
Office: E2074B (Universitetsveien 25, 4630 Kristiansand, Norway)

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Background and experience

1987 Cand. Philol (MA in Scandinavian studies)
1988-1992 Journalist in the newspaper Fædrelandsvennen
1992-2001 Lecturer at Agder University College
2001-2009 Associated professor at Agder University College
2009- Professor at University of Agder

Areas of responsibility

I am a professor of language and communication at the Department of Nordic and Media Studies at the University of Agder. I am a member of the research group for communication and media studies and I teach subjects that deal with various forms of text and media analysis. I teach at all levels, but most of my teaching is linked to the master's study in Social Communication. My research has for many years been oriented towards studies of genre change and digitalisation. I defended a thesis on news and hypertext in 2001, and since then I have been interested in how digitalisation changes the way we communicate with each other, both in private and professional contexts. I have also researched visual and composite text forms. From 2010-2015 I was part of the steering group for the project Multimodality and cultural change, and in the period 2017-2020 I led an NFR-supported research project on data visualization. In recent years, I have been part of the steering group for the Center for e-health. Here I have investigated how professional health workers use social media to reach out with health advice to their followers.

On-going and concluded projects

Researcher in the EU-supported project UPSCALE (2024-2027)
PI in the research project Health experts on social media (2023-2023). funded by The Norwegian Media Authorities (RAM)
Leader of the research project Innovative Data Visualization and Visual-Numeric Literacy (indvil.org) (2016-2020). The project is supported by the Norwegian Research Council (NFR) and the Norwegian Media Authorities (RAM).

Teaching

Teaching areas

Theory/analysis of language and text
Theory/analysis of media and communication
Multimodality
Visual communication
Digital communication

Research

Research areas

Text and discourse studies
Multimodality and visual communication
Digitalization of genres
Journalism
Rhetorics
Health communication
Digitalisation in museums

Projects

Unfolding the processes between user needs and health and welfare technology in socio-technical transition of health and care services (UPSCALE)

Research groups

Wiik, Anders E. & Engebretsen, Martin (2025). Are line graphs still shibboleths? Two dilemmas in contemporary data visualization. For the Learning of Mathematics. ISSN 0228-0671. 45(2), p. 37–38. doi: https:/flm-journal.org/Articles/59D7B6732B17A474366620666DD018.pdf. Full text in Research Archive
Engebretsen, Martin (2024). På YouTube og Instagram i folkehelsas tjeneste. En studie av tre helsearbeidere på sosiale medier. Norsk medietidsskrift (NMT). ISSN 0804-8452. 30(4), p. 1–19. doi: 10.18261/nmt.30.4.2. Full text in Research Archive Show summary
Sosiale medier representerer nye arenaer for helsearbeidere som ønsker å gi helseinformasjon og råd til et bredt publikum. Når leger, psykologer og helsesøstre åpner kontoer på YouTube, Instagram, Snapchat eller TikTok, møter de både nye muligheter og nye utfordringer i sin formidlingspraksis. Hvordan utnytter de mulighetene og hvordan håndterer de utfordringene? Dette er spørsmål som får økende oppmerksomhet i internasjonal forskning, men som er lite utforsket i norsk sammenheng. Denne artikkelen er basert på en studie der tre norske caser – en lege på YouTube og to psykologer på Instagram – undersøkes og sammenlignes gjennom tekstanalyse og intervjuer. Studien avdekker et betydelig spenn i hva slags kommunikasjonsstrategier som benyttes i dette nye praksisfeltet, der helsefaglige og mediefaglige hensyn må identifiseres og balanseres.
Engebretsen, Martin (2024). The role, impact, and responsibilities of health experts on social media. A focus group study with future healthcare workers. Frontiers in Communication. 9, p. 1–11. doi: 10.3389/fcomm.2024.1296296. Full text in Research Archive Show summary
People are increasingly turning to social media platforms to acquire information and seek advice on health matters. Consequently, a growing number of qualified healthcare professionals are using social media as channels for public health communication. On platforms such as YouTube and Instagram, health workers can reach a wide and interested audience while applying powerful tools for presentation and interaction. However, such platforms also represent certain challenges and dilemmas when doctors and psychologists become health influencers. Who do they represent? What style of communication is expected? And what responsibilities do they have toward their followers? The present study contributes to the field of investigation by employing qualitative methods. It is based on three focus group interviews conducted with students enrolled in health-related study programmes at Norwegian universities. The paper asks: How do future healthcare workers perceive the social media practices of popular healthcare experts regarding the advantages and dilemmas associated with such practices?
Prinz, Andreas; Engebretsen, Martin; Gjøsæter, Terje; Møller-Pedersen, Birger & Xanthopoulou, Themis Dimitra (2023). Models, systems, and descriptions: A cross-disciplinary reflection on models. Frontiers in Computer Science. 5. doi: 10.3389/fcomp.2023.1031807. Full text in Research Archive Show summary
There are many different notions of models in different areas of science that are often not aligned, making it difficult to discuss them across disciplines. In this study, we look at the differences between physical models and mental models as well as the difference between static and dynamic models. Semiotics provides a philosophical underpinning by explaining meaning-making. This allows for identifying a common ground between models in different areas. We use examples from natural sciences and linguistics to illustrate different approaches and concepts and to find commonalities. This study distinguishes between systems, models, and descriptions of models. This distinction allows us to understand the commonalities of mental and physical models in different areas.
Skjæveland, Marianne Knudsen & Engebretsen, Martin (2023). Design for digitale museumsopplevelser. En sosialsemiotisk analyse av to kunstmuseers tilbud på nett. Norsk medietidsskrift (NMT). ISSN 0804-8452. 30(1), p. 1–20. doi: 10.18261/nmt.30.1.4. Full text in Research Archive Show summary
Norske museer er fremdeles i en tidlig fase av den digitale transformasjonen, og den nye stortingsmeldingen Musea i samfunnet etterspør mer kunnskap om den digitale formidlingen ved museene. I denne studien gjør vi en analyse av nettstedene til våre to fremste kunstmuseer, Nasjonalmuseet og Munchmuseet, der vi undersøker hvordan de to institusjonene utnytter semiotiske og teknologiske ressurser for å tilby brukerne digitale museumsopplevelser. Med utgangspunkt i teorier om meningsskaping og mediert samhandling undersøker vi hvordan museene og deres utstillingsobjekter blir representert og hva slags roller de digitale besøkende blir tildelt på museenes offisielle nettsteder. Undersøkelsen av de to casene viser at digitaliseringen kan gjøre museene relevante for nye grupper og lede til nye former for museumsopplevelser.
Engebretsen, Martin (2023). Communicating health advice on social media: A multimodal case study. Mediekultur. ISSN 0900-9671. 39(74), p. 164–184. doi: 10.7146/mk.v39i74.134085. Full text in Research Archive Show summary
Social media represent new arenas for health communication. Platforms such as YouTube, Instagram, Snapchat, and TikTok provide unique opportunities for health workers to build understanding, engagement, and trust among a broad and young audience. At the same time, such platforms demand of health workers a careful balance between social closeness and professional distance. The article is based on a case study in which the award-winning Norwegian psychologist Maria Abrahamsen’s practice of health communication on Instagram is studied through the lens of multimodal discourse analysis. Following a bottom-up method, the study starts with a close reading of a single Instagram post, where video and written verbal text interact closely. The entire account is then studied as a complex case of mediated health communication. Conclusively, after a discussion of genre implications, the article suggests possible solutions to key challenges concerning the followers’ engagement and trust.
Kennedy, Helen; Allen, William; Engebretsen, Martin; Hill, Rosemary Lucy; Kirk, Andy & Weber, Wibke (2021). Data Visualizations: Newsroom Trends and Everyday Engagements. In Liliana, Bounegru & Gray, Jonathan (Ed.), The Data Journalism Handbook. Amsterdam University Press. ISSN 9789048542079. p. 162–173. doi: 10.2307/j.ctv1qr6smr.27. Full text in Research Archive
Nærland, Torgeir Uberg & Engebretsen, Martin (2021). Towards a critical understanding of data visualisation in democracy: a deliberative systems approach. Information, Communication & Society. ISSN 1369-118X. doi: 10.1080/1369118X.2021.1968922. Full text in Research Archive Show summary
Data and data visualisations – in the forms of graphs, charts and maps – are becoming an increasingly important feature of social, public and political life. Yet within existing scholarship, the democratic significance of data visualisations has thus far received minimal attention. This article offers a first systematic attempt to make sense of and scrutinise the role of data visualisation in democracy. We apply deliberative systems theory in the analysis of three original case studies to elucidate how data visualisation can integrate into the overall anatomy of democracy, and to normatively assess how data visualisation contributes towards key democratic ideals. Conclusively, we highlight how critical perspectives on power, ideology and epistemology problematise any simplistic account of how data visualisation matters for democracy.
Engebretsen, Martin (2020). Putting the Data Center Stage. Graphs, charts and maps in the news media. In Stöckl, Helmut; Caple, Helen & Pflaeging, Jana (Ed.), Shifts towards Image-centricity in Contemporary Multimodal Practices. Routledge. ISSN 9780429487965. p. 275–296. doi: 10.4324/9780429487965-15. Full text in Research Archive
Kennedy, Helen; Weber, Wibke & Engebretsen, Martin (2020). Data visualization and transparency in the news. In Engebretsen, Martin & Kennedy, Helen (Ed.), Data Visualization in Society. Amsterdam University Press. ISSN 9789048543137. p. 169–185. doi: 10.2307/j.ctvzgb8c7.17. Full text in Research Archive Show summary
This chapter explores the role of data visualization in relation to transparency in the news, a field in which a decline in trust and a subsequent need to reassert credibility is an ongoing challenge. Being transparent about how the news is produced is seen as one way of generating trust, yet there has been very little empirical research into transparency practices in newsrooms. Our chapter fills this gap, focusing on transparency and data visualization. We argue that working with data visualization involves particular enactments of transparency, many of which are surprisingly not visual.
Kennedy, Helen & Engebretsen, Martin (2020). Introduction: The relationships between graphs, charts,maps and meanings, feelings, engagements. In Engebretsen, Martin & Kennedy, Helen (Ed.), Data Visualization in Society. Amsterdam University Press. ISSN 9789048543137. p. 19–32. doi: 10.2307/j.ctvzgb8c7.7. Full text in Research Archive Show summary
Today we are witnessing an increased use of data visualization in society. Across domains such as work, education and the news, various forms of graphs, charts and maps are used to explain, convince and tell stories. In an era in which more and more data are produced and circulated digitally, and digital tools make visualization production increasingly accessible, it is important to study the conditions under which such visual texts are generated, disseminated and thought to be of societal benefit. This book is a contribution to the multi-disciplined and multi-faceted conversation concerning the forms, uses and roles of data visualization in society. Do data visualizations do 'good' or 'bad'? Do they promote understanding and engagement, or do they do ideological work, privileging certain views of the world over others? The contributions in the book engage with these core questions from a range of disciplinary perspectives.
Engebretsen, Martin (2020). From decoding a graph to processing a multimodal message: Interacting with data visualization in the news media. Nordicom Review. ISSN 1403-1108. 41(1), p. 33–50. doi: 10.2478/nor-2020-0004. Full text in Research Archive
Engebretsen, Martin (2020). What ‘Work’ Can Dataviz Do in Popular Science Communication? VISIGRAPP. ISSN 2184-5921. 3, p. 260–264. doi: 10.5220/0009094002600264. Full text in Research Archive
Weber, Wibke; Engebretsen, Martin & Kennedy, Helen (2018). Data stories. Rethinking journalistic storytelling in the context of data journalism. Studies in Communication Sciences (SComS). ISSN 1424-4896. 18(1), p. 191–206. doi: 10.24434/j.scoms.2018.01.013. Full text in Research Archive
Engebretsen, Martin; Weber, Wibke & Kennedy, Helen (2018). Data visualization in Scandinavian newsrooms: Emerging trends in journalistic visualization practices. Nordicom Review. ISSN 1403-1108. 39(2), p. 3–18. doi: 10.2478/nor-2018-0007. Full text in Research Archive Show summary
The visualization of numeric data is becoming an important element in journalism. In this article, we present an interview study investigating data visualization practices in Scandinavian newsrooms. Editorial leaders, data journalists, developers and graphic designers in 10 major news organizations in Norway, Sweden and Denmark provide information for the study on a range of issues concerning visualization practices and experiences. The emergence of multi-skilled specialist groups as well as innovation in technology and the ‘mobile first mantra’ are identified as important factors in the fast-developing practices of journalistic data visualization. Elements of tension and negotiation are revealed for issues concerning the role and effect of complex exploratory data visualizations and concerning the role of ordinary journalists in the production of charts and graphs.
Engebretsen, Martin & Weber, Wibke (2017). Graphic modes. In Perrin, Daniel & Cotter, Colleen (Ed.), The Routledge Handbook of Language and Media. Routledge. ISSN 9781138014176. p. 208–220. doi: 10.4324/9781315673134-21. Full text in Research Archive
Engebretsen, Martin (2017). Levende diagrammer og zoombare kart. Datavisualisering som nyskapende fortellerform i journalistikken. Norsk medietidsskrift (NMT). ISSN 0804-8452. 24(2), p. 1–27. doi: 10.18261/issn.0805-9535-2017-02-02. Full text in Research Archive
Engebretsen, Martin (2015). Et multimodalt perspektiv på kulturmøter. In Engebretsen, Martin (Eds.), Det tredje språket: Multimodale studier av interkulturell kommunikasjon i kunst, skole og samfunnsliv. Portal forlag. ISSN 9788283140361. p. 11–30. Full text in Research Archive
Engebretsen, Martin (2015). Digital historiefortelling som interkulturell kommunikasjon. In Engebretsen, Martin (Eds.), Det tredje språket: Multimodale studier av interkulturell kommunikasjon i kunst, skole og samfunnsliv. Portal forlag. ISSN 9788283140361. p. 49–63. Full text in Research Archive
Engebretsen, Martin (2015). Transkulturelle erfaringer i sosiale medier : en studie av diskursive strategier hos norske innvandrere på nett. Norsk medietidsskrift (NMT). ISSN 0804-8452. 22(4), p. 1–22. Full text in Research Archive
Engebretsen, Martin (2014). The soundslide report: Innovative journalism or misplaced works of art? Nordicom Review. ISSN 1403-1108. 35(1), p. 99–113. doi: 10.2478/nor-2014-0007. Full text in Research Archive Show summary
The audio slideshow-or soundslide report-represents a new format for journalistic reporting on online news sites. It is not very widely used, but it has certain discursive and aesthetic potentials indicating that it could contribute substantially to the ecology of journalistic genres. The article offers an illustration and discussion of these potentials, asking how the format communicates and how it affects journalism in general. Starting out with a close reading of a sample text and a discussion of the format's position in a network of genres, the article concludes that the soundslide report belongs to a new wave of"aesthetic journalism", where journalism and art intersect.
Engebretsen, Martin (2012). Balancing cohesion and tension in multimodal rhetoric. An interdisciplinary approach to the study of semiotic complexity. Learning, Media and Technology. ISSN 1743-9884. 37(2), p. 145–162. doi: 10.1080/17439884.2012.655745. Full text in Research Archive
Engebretsen, Martin (2012). Nett, brett, papir? Diskursive potensialer i konkurrerende medieplattformer. In Andersen, Thomas Hestbæk & Boeriis, Morten (Ed.), Nordisk socialsemiotik : pædagogiske, multimodale og sprogvidenskabelige landvindinger. Syddansk Universitetsforlag. ISSN 9788776746575. p. 39–58. Full text in Research Archive
Engebretsen, Martin (2010). Hvorfor og hvordan analyserer vi sammensatte tekster? In Engebretsen, Martin (Eds.), Skrift/Bilde/Lyd: Analyse av sammensatte tekster. Cappelen Damm Høyskoleforlaget. ISSN 9788276348583. p. 17–36. Full text in Research Archive
Engebretsen, Martin (2010). Multimodal retorikk på nettet. In Engebretsen, Martin (Eds.), Skrift/Bilde/Lyd: Analyse av sammensatte tekster. Cappelen Damm Høyskoleforlaget. ISSN 9788276348583. p. 101–124. Full text in Research Archive

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Gnach, Alexandra; Weber, Wibke; Engebretsen, Martin & Perrin, Daniel (2022). Digital Communication and Media Linguistics. With Case Studies in Journalism, PR, and Community Communication. Cambridge University Press. ISBN 9781108490191. 310 p. Full text in Research Archive
Engebretsen, Martin & Kennedy, Helen (2020). Data Visualization in Society. Amsterdam University Press. ISBN 9789048543137. 464 p. doi: 10.1201/9781003673231. Full text in Research Archive Show summary
Today we are witnessing an increased use of data visualization in society. Across domains such as work, education and the news, various forms of graphs, charts and maps are used to explain, convince and tell stories. In an era in which more and more data are produced and circulated digitally, and digital tools make visualization production increasingly accessible, it is important to study the conditions under which such visual texts are generated, disseminated and thought to be of societal benefit. This book is a contribution to the multi-disciplined and multi-faceted conversation concerning the forms, uses and roles of data visualization in society. Do data visualizations do 'good' or 'bad'? Do they promote understanding and engagement, or do they do ideological work, privileging certain views of the world over others? The contributions in the book engage with these core questions from a range of disciplinary perspectives.
Engebretsen, Martin (2015). Det tredje språket: Multimodale studier av interkulturell kommunikasjon i kunst, skole og samfunnsliv. Portal forlag. ISBN 9788283140361. 334 p. Full text in Research Archive
Engebretsen, Martin (2013). Visuelle samtaler. Anvendelser av fotografi og grafikk i nye digitale kontekster. Fagbokforlaget. ISBN 9788245012361. 198 p. Full text in Research Archive
Engebretsen, Martin (2010). Skrift/Bilde/Lyd: Analyse av sammensatte tekster. Cappelen Damm Høyskoleforlaget. ISBN 9788276348583. 259 p. Full text in Research Archive

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Engebretsen, Martin (2025). Den multimodale konstruksjonen av digitaliserte helsetjenester. Full text in Research Archive Show summary
I mange land er offentlige helsetjenester under stort press. For å sikre ansvarlige offentlige helsetjenester for alle borgere, innføres derfor ulike typer helse- og velferdsteknologi (HVT) i tjenestene. Kvaliteten på den informasjonen som gis til brukerne, utgjør en kritisk faktor for en vellykket implementering av ny teknologi. Denne artikkelen spør: Hvordan konstrueres kunnskap og sosiale roller multimodalt i informasjonsmateriell rettet mot givere og mottakere av digitaliserte helsetjenester? I undersøkelsen analyseres et utvalg informasjonstekster rettet mot givere og mottakere av en bestemt offentlig helsetjeneste. Analysen bygger på sosialsemiotisk teori om meningsskaping (van Leeuwen 2005), og på metodologiske betraktninger presentert i multimodal kritisk diskursanalyse (Machin og Mayr 2012). Alle tekstene er samlet inn fra et regionalt sykehus i Sør-Norge. Tekstmaterialet inkluderer trykte flygeblader, animasjonsvideoer, nettsider og PDFer. Undersøkelsen avdekker hvordan ideer knyttet til helse og helsetjenester er representert, hvordan identiteter og relasjoner konstrueres, hvordan instruksjoner er semiotisk formet og hva slags leseferdigheter som kreves av brukeren. Studien er en del av et internasjonalt, EU-støttet prosjekt som tar sikte på å identifisere kritiske faktorer som kan fremme eller hindre en ansvarlig implementering av HVT i offentlige helsetjenester. I neste trinn av studien vil kodeboken som er utviklet i denne pilotstudien bli brukt til å analysere lignende informasjonsmateriale i fire land. Videre vil resultatene av tekstanalysene bli brukt i workshops der tilbydere og mottakere av digitaliserte helsetjenester inviteres til å samarbeide om å utvikle nye guider for informasjonsdesign og kunnskapsdeling. Litteratur Van Leeuwen, T. (2005). Introducing social semiotics. London: Routledge Machin, David & Andrea Mayr. 2012. How to do critical discourse analysis. A multimodal introduction. London: Sage.
Engebretsen, Martin (2025). How can the media discourse influence the implementation of health technology in public health services? A mixed methods study. Full text in Research Archive Show summary
In many countries, public health services are under great pressure. To secure responsible public health services for all citizens, various types of health and welfare technology (HWT) are implemented in the services. Critical success factors for the implementation of HWT include the quality of shared information and knowledge among users. In this context, the public discourse focusing on HWT plays a significant role, since many potential users of HWT derive their knowledge of and their attitudes towards HWT from the public media. This paper asks: What are the prevailing discourses, arguments and ideologies regarding HWT in the Norwegian news media and trade press? Informed by social semiotic theory of meaning-making in multimodal discourse (van Leeuwen 2005), the study was organized in two steps, using mixed methods. First, a quantitative analysis of the coverage of HWT in both the news media and the trade press over the past three years was carried out, using the database Atekst. The analysis revealed that coverage of the topic HWT increased strongly in both media groups from 2022 to 2023, less strongly from 2023-24. It further showed that “HWT” in 2022 co-occurred more often with negative words such as "challenges" and "problems" than with positive words like “possibilities” and “flexibility”, but the topic was gradually more positively contextualized in the two following years. Finally, the analysis indicated that the topic of HWT was framed more often as a medical or technological issue in the trade press, while the news media tended to frame it as a social or political issue. In the next step of the study (which will be finished this spring) a selection of the articles identified in step 1 is subjected to a qualitative analysis that can validate or nuance the findings made in step 1. Using the software Nvivo, both verbal and visual modes of expression are analyzed. The codebook is constructed iteratively, following an abductive (both deductive and inductive) method (cf. Tjora, 2024). The analysis aims to identify the discourses, arguments and ideologies that are expressed, explicitly or implicitly, in the sample..Findings are discussed with a focus on both practical and ethical issues connected to the implementation of HWT in public health services. The study is part of an international, EU-supported project aiming at identifying critical factors that can promote or hinder an implementation of HWT in public health services that works in the best interest of both the health care system and the patients. Findings are relevant to students and researchers in health science, media studies and information systems. They are also useful to policy makers and other actors involved in the shaping of future service design and future information design involving HWT. References Tjora, A. (2024). Viten skapt. Kvalitativ analyse og teoretisering ved stegvis-deduktiv induksjon. Cappelen Damm Akademisk. Van Leeuwen, T. (2005). Introducing social semiotics. London: Routledge
Engebretsen, Martin; Bjorvand, Agnes-Margrethe & Mustad, Erik (2025). Fra skrivemaskin til KI - hvordan internett og sosiale medier har endret måten vi kommuniserer på. Full text in Research Archive
Engebretsen, Martin (2024). Helseinfluenserne – vår nye førstelinjetjeneste? Full text in Research Archive
Engebretsen, Martin (2024). Digitalization and multimodality - a genre approach. Full text in Research Archive
Engebretsen, Martin (2024). Helsearbeidere på sosiale medier – muligheter, utfordringer og praksiser. Full text in Research Archive
Engebretsen, Martin (2023). How to create understanding, motivation and trust through the visualization of health data. Full text in Research Archive
Engebretsen, Martin (2023). Mellom profesjonell distanse og medmenneskelig nærhet. Når helsearbeidere bruker YouTube og Instagram til informasjon og rådgivning. Full text in Research Archive
Engebretsen, Martin (2023). Health experts on social media: a new first‐line service? Full text in Research Archive
Engebretsen, Martin (2023). Influensere i folkehelsas tjeneste. Hva gjør leger og psykologer på Youtube og Instagram? Full text in Research Archive
Engebretsen, Martin (2023). Studying data visualization as a semiotic and social practice. Full text in Research Archive
Engebretsen, Martin (2022). Datafisering og datavisualisering. Full text in Research Archive
Engebretsen, Martin (2022). Studying data visualization as a social and semiotic practice. Full text in Research Archive
Engebretsen, Martin (2022). Helsearbeidere på sosiale medier – hvorfor, hvordan og med hvilken effekt? Full text in Research Archive
Engebretsen, Martin (2021). Fra papiravis til mobil-nyheter: hva skjedde underveis? Full text in Research Archive
Engebretsen, Martin (2021). Hva er det som gjør datavisualisering til effektiv kommunikasjon? Full text in Research Archive
Engebretsen, Martin (2021). Popular science communication, digital data visualization and informal learning. Full text in Research Archive
Engebretsen, Martin (2021). Hva grafer og diagrammer kan fortelle (noen av) oss. Om datavisualisering, klimakommunikasjon og visual-numeric literacy. Full text in Research Archive
Engebretsen, Martin (2021). Hva skal til for at visualisering av helsedata kan bidra til læring, motivasjon og bygging av tillit? Full text in Research Archive
Engebretsen, Martin (2020). Tallgrafikken som forklarer verden – for dem som leser grafer. Full text in Research Archive
Engebretsen, Martin (2020). Data visualization as a semiotic tool for popular science communication. Full text in Research Archive
Engebretsen, Martin (2020). Det gøymde maktspråket. [Journal]. Forskerforum. Full text in Research Archive
Engebretsen, Martin (2019). Dataviz: Seeing it from the user’s side. Full text in Research Archive
Engebretsen, Martin (2019). Kompleksitet i bilder: Fra hypertekst til datavisualisering. Full text in Research Archive
Engebretsen, Martin (2019). Creating meanings and feelings with graphs and charts. Full text in Research Archive
Engebretsen, Martin (2019). The role of data visualization in contemporary journalism. Full text in Research Archive
Engebretsen, Martin (2018). Interacting with data visualization in the news media: a user study. Full text in Research Archive
Engebretsen, Martin (2018). Verbal kommunikasjon i hestesporten. Full text in Research Archive
Engebretsen, Martin (2018). Do graphs and charts make you a wiser person? Full text in Research Archive
Engebretsen, Martin (2018). Datavisualisering i nyhetsmediene: Trender og holdninger. Full text in Research Archive
Engebretsen, Martin (2017). Hvordan bruke datavisualisering i klasserommet? Full text in Research Archive
Engebretsen, Martin (2017). Harde fakta i klare farger. Hvordan styrke studentenes kompetanse i å lese og bruke datavisualiseringer? Full text in Research Archive
Engebretsen, Martin (2017). Falske nyheter og alternative fakta – hva er det og hvilke problemstillinger reiser begrepene. Full text in Research Archive
Engebretsen, Martin; Weber, Wibke & Kennedy, Helen (2017). Visualization practices in Scandinavian news rooms: a qualitative study. Full text in Research Archive
Engebretsen, Martin (2017). Innovative Data Visualization and Visual-Numeric Literacy. Full text in Research Archive
Engebretsen, Martin (2017). Data visualization in society: creating meanings and feelings through the visualization of numbers. Full text in Research Archive
Engebretsen, Martin (2016). Interactive data visualizations - and the shaping of meanings and feelings. Full text in Research Archive
Engebretsen, Martin (2016). Introduksjon til multimodalitet. Full text in Research Archive
Engebretsen, Martin (2016). Datavisualiseringer: Fargerike og informasjonstunge – men hva tilfører de journalistikken? Full text in Research Archive
Engebretsen, Martin (2015). Transkulturelle erfaringer i sosiale medier. En studie av diskursive strategier hos norske innvandrere på nett. Full text in Research Archive
Engebretsen, Martin (2015). Data visualization as a tool for digital mediation of numeric information. Full text in Research Archive
Engebretsen, Martin (2015). "Innovativ, relevant og nyttig forskning? Rapportering fra noen ærlige forsøk". Full text in Research Archive
Engebretsen, Martin (2014). "Koherens i multimodale tekster". Full text in Research Archive
Engebretsen, Martin (2014). "Grenseoverskridende formidling på YouTube". Full text in Research Archive
Engebretsen, Martin (2014). "Museale bildesamlinger på nettet". Full text in Research Archive
Engebretsen, Martin (2014). "Bilder i pr-tekster. Hva og hvordan kommuniserer de?". Full text in Research Archive
Engebretsen, Martin (2014). "Digital storytelling as intercultural communication". Full text in Research Archive
Engebretsen, Martin (2013). The Soundslide Report. Innovative Journalism or Misplaced Works of Art? Full text in Research Archive
Engebretsen, Martin (2013). Bredt og ambisiøst om sosiale medier. Norsk medietidsskrift (NMT). ISSN 0804-8452. p. 358–361. Full text in Research Archive
Engebretsen, Martin (2013). Å analysere bilder i kontekst. Full text in Research Archive
Engebretsen, Martin (2013). Trab Laus. Digital Narrative as Social Action. Full text in Research Archive
Engebretsen, Martin (2013). Grafikk-basert folkeopplysning på nettet: fokus på meninger og kontekster. Full text in Research Archive
Engebretsen, Martin (2013). Den engasjerte leser. Opplevelse og fortolkning i unge leseres møte med komplekse nett-tekster. Full text in Research Archive
Engebretsen, Martin (2012). Nasjonalhistoriske bilder i nye, digitale kontekster. Full text in Research Archive
Engebretsen, Martin (2012). Konstruksjonen av et sted i verden. Multimodale nasjonsfremstillinger i vekslende mediale omgivelser. Full text in Research Archive
Engebretsen, Martin (2012). Visual conversations online. New uses of photo, video and graphics in evolving digital genres. Full text in Research Archive
Engebretsen, Martin (2011). Nett, brett, papir? Å analysere diskursive potensialer i konkurrerende medieplattformer. Full text in Research Archive
Engebretsen, Martin (2011). Analyzing discursive potentials in competing media platforms. Full text in Research Archive
Engebretsen, Martin (2010). Balancing Cohesion and Tension in Multimodal Rhetoric An interdisciplinary approach to the study of semiotic complexity. Full text in Research Archive
Engebretsen, Martin (2010). Den engasjerte leser. Opplevelse og fortolkning i unge leseres møte med komplekse nett-tekster. Full text in Research Archive
Engebretsen, Martin (2010). Complex, vivid and rich. Multimodal discources of learning in online newspapers. Full text in Research Archive
Engebretsen, Martin (2010). Analyse av medierte diskurser. Full text in Research Archive
Engebretsen, Martin (2010). Diskursanalyse av nettaviser. Full text in Research Archive
Engebretsen, Martin (2010). Nettavisen som diskursarena. Full text in Research Archive
Engebretsen, Martin (2010). Hvordan jobbe analytisk med dagens komplekse nett-tekster? Norsklæreren. ISSN 0332-7264. p. 18–24. Full text in Research Archive
Engebretsen, Martin (2009). Struktur og koherens i hypertekst. Full text in Research Archive
Engebretsen, Martin (2009). Hvor går journalistikken? Full text in Research Archive
Engebretsen, Martin (2009). Opplevelse og fortolkning i møte med komplekse kulturelle ytringer. Full text in Research Archive
Engebretsen, Martin (2009). Kunsten å overbevise digitalt. En studie av multimodal meningsskaping og retorikk på nettet. Full text in Research Archive
Engebretsen, Martin (2009). Å analysere medierte diskurser. Full text in Research Archive

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Published Apr. 16, 2024 11:19 AM - Last modified Jan. 28, 2026 1:30 PM