ORG410/ORG444 – International Strategy and the Internationalization Laboratory
This course is a very intensive, 6 week program, where both International and Norwegian students have an opportunity to work closely with new companies and SME’s. It is taught entirely in English and presents a non-traditional way for various students to learn about expanding businesses. The class is connected with Innovation Norway, which actually partners these companies with the students. Innovation Norway is a State owned company that helps SMEs develop and grow. The students are, theoretically, working for these companies to research and present strategies that will be effective in internationalization.
This is a great way for students to learn how to apply theory of internationalization to real-world cases, or in this case, businesses. They will also learn how to effectively use research tools for processing international market information and develop internationalization plans for current start-ups or SME’s. This means that the students will participate in real research and have an opportunity to present new information to these companies that will help them grow internationally. The course presents a great way to get real world experience and only draws on theory to be used with the new or developing companies. This is an excellent opportunity to get hands-on experience with a growing or expanding company, and learn what it really takes to go international. This is very different from traditional classes because instead of learning theory that can be used later in a career or job, you are putting this theory to practice and can really help or change a growing international company.
ORG450-1 Innovation through Design and Entrepreneurship
Study Programme; Master`s Programme in Business Administration, Master’s Programme in Business Administration (5-years)
Recommended; Bachelor degree in business administration; introductory course in entrepreneurship
Learning objectives
On successful completion of the course, the student should be able to:
demonstrate knowledge on the relationship between design and entrepreneurship
recognize the complexity of concept development and the need for an interdisciplinary approach for market analyses and financial planning of early stage ventures
make and apply relevant models and theories of entrepreneurial marketing for market segmentation and targeting, competitive positioning, and product/service development
develop business models for new ventures
assess the field of design management and how it relates to practical design cases
criticize academic research and communicating this to a broader audience by writing an article
Contents
The course aims at providing the students with an insight into the field of innovation as a practical and theoretical field dealing with various issues that arise at the intersection between design and entrepreneurship. The course will give a short introduction to the value of design and then focus upon several dimensions of design management and design leadership. Furthermore, the course will improve the students’ skills in entrepreneurship and startup management, with a specific focus on business model development skills. Students from different disciplines will work with cases in an interdisciplinary environment. Hence, the course gives insight into: