Sangeeta Singh is Professor at the School of Business and Law at the University of Agder. She has a PhD in Marketing and an MBA in International Marketing from Kent State University (USA), and an MBA in Marketing Research and a Bachelor in Mathematics and Statistics from University of Allahabad (India)
Singh’s research interests are broadly in the field of consumer behavior, branding, and services. Her research has been published in Journal of Interactive Marketing, Journal of Services Research and International Marketing Review. She has also contributed to several book chapters.
Singh is a former Professor and Associate Dean at BI Norwegian Business School. In addition to teaching in Norway, she has given courses at universities in USA, France, Spain, Germany, Lithuania and China.
Singh teaches brand management and social media marketing, both of which are aligned with her research interests in brand storytelling in social media.
Sangeeta teaches brand management and social media marketing, both of which are aligned with her reserach interests in brand storytelling in social media.
Last changed: 21.06.2018 14:06